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Everyone's excited about Google Glass this morning, as the search giant announced that its smartphone-like headset will come to market by the end of the year, and fo
22 Feb 2013
Relationships are the key to your digital marketing strategy. Your brand interacts with peers, influencers, and potential customers every day online, and the way you nurture those relationships hugely impacts the success or failure of your digital marketing efforts.
21 Feb 2013
Only 37% of marketers routinely gain insight from analytics data, according to the MarketingSherpa Marketing Analytics Benchmark Report that was 
20 Feb 2013
The use of mobile devices continues to rise, with some studies indicating as much as 20% of all web traffic comes from a smartphone or tablet. Marketers are attempting to keep pace with the times, with ad dollars beginning to catch up with consumer preferences.
19 Feb 2013
Burger King is trending on Twitter this morning, but not due to any of the company's own publicity efforts.
18 Feb 2013
Facebook's Graph Search creates real business value for likes and check-ins on the social media site, according to Clara Shih at Advertising Age.
15 Feb 2013
Your brand voice is a key element of your brand identity. It helps determine how consumers relate to you and helps differentiate your business in a marketplace full of competitors all clamoring for customers’ attention.
14 Feb 2013
TV viewing declined for the second year in a row, according to Adweek, but not because media viewership has decreased.
13 Feb 2013
Guest blogging is an ideal way to expand your online network, expose your content to new readers, and increase traffic to your blog.
12 Feb 2013
Almost three quarters of marketing firms are planning to increase their digital budgets this year, with the biggest increases going to content marketing, according to survey by Econsultancy and Responsys that was reported by
8 Feb 2013

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